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    AI in Social Media Panel Discussion

    May 30, 2025
    30m
    Members Only
    Social Media Marketing

    About this video

    Nicole Mezzasalma led a dynamic panel on AI in social media, joined by James Armstrong (Social Firefly), Tina Thompson (Sweet Spot), and Lea Rhys-Moir (Independent Expert). Key stats set the stage: 48% of businesses expect AI to handle social content by next year. 61% of Brits feel uneasy about AI-generated social content. Only 2% of Boomers say they’d engage with AI influencers.